Smooth and conceal fine lines and imperfections with this moisturizing, full coverage liquid foundation. A non-greasy formula with the nourishing benefits of Moroccan Argan, Virgin Organic Coconut and Sea Buckthorn.

White with neutral undertones.

*If you previously wore Arctic Alabaster in our previous range, we recommend sampling 5N Arctic or

Our well-loved, full coverage liquid foundation now includes an eco-approved, biodegradable silicone alternative! Pure Anada’s brand philosophy is to avoid silicones in favor of nourishing, botanical oils, butters and waxes.

Traditional cosmetics use none of these beneficial natural ingredients, but instead opt for a silicone base which is essentially like spreading a layer of plastic on your skin! With this new technology, we can now tap into the luxurious feel and enhanced spreadability of silicone, without the negative impact on your skin or the environment.

🇨🇦 Made in Canada